Illustrative tiled LCD
One composition crosses multiple bezel lines.
Product, type, and motion cues can be interrupted where the panels meet.
Adaptable retail and hospitality concept
Turn the space into one DirectView LED canvas.
Explore how fine-pitch DirectView LED with Chip-on-Board (COB) technology can help organize brand, product, and motion content across a customer-facing environment.
Square hero formatPanoramic banner formatValueFlux COB LEDP1.25 or P1.56 examples
Adaptable concept example. Final creative, dimensions, pixel pitch, structure, and content workflow remain to be confirmed for each site.
How to use this guide
Four decisions connect the opportunity to a brief for site review.
01Frame the problem
Identify where bezels, fixed graphics, or disconnected screens weaken the message.
02Plan the formatsAssign clear jobs to a hero canvas, banner, or another site-specific combination.
03Plan the contentMatch campaigns, motion, scheduling, and content management system (CMS) needs to the operating team.
04Confirm the detailsValidate viewing distance, dimensions, pitch, brightness, structure, and service access.
01 · Start with the communication problem
A divided display can divide the message.
Tiled LCD remains useful in many settings, but bezel lines interrupt large-format creative. DirectView LED can create one continuous active canvas when the site and viewing requirements support it.
Illustrative DirectView COB
The active image reads as one canvas.
COB mounts LED chips directly on a printed circuit board (PCB) within the display module; the final pitch and system design remain project-specific.
02 · Give each format a clear job
One square hero canvas and one panoramic banner.
A coordinated system can separate immersive brand/product content from concise wayfinding, campaign, or call-to-action content.
The dimensions and cabinet layouts below are adaptable examples, not a universal prescription.
1500 × 1500 mm example
Square hero canvas
A high-impact format for product stories, seasonal launches, brand art, and social-style grids.
Example: 3 × 3 of 500 × 500 mm cabinets
1500 × 500 mm example
Panoramic banner
A wide format for brand signatures, product sequences, directional messages, and concise motion loops.
Example: 3 × 1 of 500 × 500 mm cabinets
03 · Design the viewing sequence
Attract. Explain. Invite action.
A short loop can guide attention without asking every screen to do the same job.
Lead with one unmistakable image, product, or idea.
Use the second format to add context, benefits, or wayfinding.
Land a clear next step, then reset the sequence cleanly.
04 · Plan for useful content
Relevant content can help a display earn attention.
ValueFlux can help shape the canvas, playback logic, and production brief around the team that will operate the system.
Scheduling, live data, social, and CMS integrations depend on the approved platform, accounts, network, and moderation workflow.
Campaign launches
Introduce offers, products, and brand moments without replacing a physical sign.
Seasonal stories
Change creative by season, location, audience, or daypart.
Still and motion
Combine high-impact images with concise, silent animation designed for the format.
Approved social content
Curate social assets after platform access and moderation requirements are confirmed.
Scheduled playback
Coordinate formats by time, campaign, or operating need.
Managed publishing
Define roles, approvals, and update frequency before selecting the publishing workflow.
05 · See the creative range
One hardware canvas can support many visual systems.
These illustrative studies demonstrate composition, motion, and format behavior without prescribing a final brand campaign.
All examples are concept studies. Final creative, licensing, integrations, and playback behavior require project approval.
Modular content grid
A square canvas can organize products, stories, or approved social-style modules.
Layered product motion
Depth, scale, and restrained motion can turn a product image into a short visual sequence.
Panoramic campaign ribbon
A wide canvas can carry a brand signature, product sequence, or concise call to action.
06 · Compare the technical direction
One adaptable canvas. Two illustrative pixel pitches.
P1.25 prioritizes pixel density; P1.56 can balance detail and budget. The right choice depends on viewing distance, content, site conditions, and commercial priorities.
Dimensions, resolutions, brightness, and cabinet counts are concept examples. A site survey and engineering review determine the final system.
P1.25
Higher pixel density1500 × 1500 mm square
1200 × 1200 pxExample: 3 × 3 cabinets1500 × 500 mm banner
1200 × 400 pxExample: 3 × 1 cabinetsCombined active pixels
1,920,000 pixelsBoth example screensP1.56
Balanced pixel density1500 × 1500 mm square
960 × 960 pxExample: 3 × 3 cabinets1500 × 500 mm banner
960 × 320 pxExample: 3 × 1 cabinetsCombined active pixels
1,228,800 pixelsBoth example screens07 · Turn the idea into a brief
Bring us the site, the viewing goal, and the content challenge.
ValueFlux can help define the right format, pixel pitch, supporting structure, control workflow, creative requirements, and installation scope for a prospective LED project.
This page is an educational concept guide, not a final design or performance guarantee.